Successful websites make an accessible and easy-to-use interface a top priority for their users. In order to design a site that best reflects the needs of visitors, SuiteCommerce Developers must take into account the context of content and the best way to deliver it.
SuiteCommerce websites (more than three thousand active stores in 2022) have many product display options depending on the technology (Site Builder or SuiteCommerce Advanced), website navigation features, or even number of items displayed on each page. However, the default way of listing products is through the use of pagination. But what’s best for a NetSuite eCommerce website, infinite scroll or pagination?
If you still don’t know which platform is best for you and are considering SuiteCommerce, here’s an article on why it might be perfect for your business!
There are two main styles of content delivery: infinite scrolling vs. pagination. There are pros and cons to both, and both work effectively for different types of websites.
Infinite scrolling allows users to scroll through unlimited content with no end point. The page simply refreshes automatically as you go down. Think of sites where content is mostly user-generated: Facebook, Twitter, Instagram, Pinterest.
Conversely, pagination divides content into separate pages which can be reached by clicking on links or headlines. Think of sites where users are searching for something specific, Google Search for example.
So, which one should you use?
As a rule of thumb, infinite scrolling works best for sites and apps that deliver user-generated or visual content. Pagination is more effective for sites that intend to satisfy goal-oriented activities, meaning information query or commerce. But decide for yourself whats best for your site, here are some of the benefits and disadvantages to each method:
If you’re a NetSuite user, this platform has a free infinite scroll extension that can be installed for SuiteCommerce and SCA. Don’t hesitate to contact our SuiteCommerce developers to learn many ways in which you can optimize your NetSuite eCommerce site and increase conversions!
Don’t forget to check out our NetSuite eCommerce services too:
B2B eCommerce is a field that has been growing with incredible speed, especially since the… Read More
Choosing a SuiteCommerce Advanced Theme is more than picking a nice-looking template. Here's what you… Read More
It has been studied that Enterprise Resource Planning (ERP) system implementation led to business process… Read More
Timing is everything. At least when we talk about email marketing. The time your email… Read More
If you’re reading this, you may be starting a business or just thinking about doing… Read More
Migrating a website can hurt traffic, leading to a website sales drop if appropriate actions… Read More