Our Blog

the-faces-of-growth-email-marketing-by-jason-miller
Digital Marketing
Martina Vilar del Valle

The Faces of Growth: Email and SMS Marketing by Jason Miller

“If you’re an eCommerce brand and you’re not doing email and SMS marketing, then you’re leaving money on the table,” says Jason Miller, Email Marketing Specialist at Tavano Team.  Jason, 25, actively manages the day-to-day operations for both email and SMS marketing. He specializes in strategy & delivery. We asked

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is-bigquery-required-for-ga4
Digital Marketing
Cecilia Taibo

Is BigQuery required for GA4?

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023. We know there’s still time, but if you want to get your business ready for the big change, you might want to start getting informed

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SuiteWorld-2022-The-Final-Stretch
NetSuite
Francisca Galperin

SuiteWorld 2022: The Final Stretch

The wait for NetSuite’s event of the year is finally coming to an end. Next Tuesday, in Las Vegas and virtually, the party’s starting. Let’s recap everything we’ve told you about SuiteWorld 2022 so far: The basics: when, where, what, how much, etc. Going a little further: SuiteWorld On Air

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can-i-run-ga4-and-universal-analytics
Digital Marketing
Cecilia Taibo

Can you run GA4 and Universal Analytics?

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023. We know there’s still time, but if you want to get your business ready for the big change, you might want to start getting informed

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whats-new-in-klaviyo-their-best-recent-updates
Digital Marketing
Sebastian Correa

What’s New in Klaviyo: their Best Recent Updates

One of the leading email and SMS marketing platforms, Klaviyo, has been continuously delivering new products, features, services, and partnerships. We’ve already talked about their recent collaboration with Shopify, which we’re still very excited about. However, some more Klaviyo updates have been catching our attention. As you might already know,

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Managing-cloud-storage-&-files-within-NetSuite
NetSuite
Diego Praderi

The Link #9: Managing Cloud Storage & Files Within NetSuite

We’re back with “The Link,” our eCommerce podcast focused on NetSuite merchants, where we unveil the secrets and hacks of the eCommerce industry from the hands of long-time experts in different fields.  Today, we welcome back Sam Hornstein, President and Owner of eXtendTech & Dino Bangiorno, Managing Director, for another

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should-i-migrate-to-ga4
Digital Marketing
Cecilia Taibo

Should you migrate to GA4?

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023. We know there’s still time, but if you want to get your business ready for the big change, you might want to start getting informed

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suiteworld-2022-agenda-the-coundown-begins
NetSuite
Francisca Galperin

SuiteWorld 2022 Agenda: The Countdown Begins

We’re nearly a month away from NetSuite’s big event: SuiteWorld 2022. Needless to say, we can’t wait! We’ve already told you everything there is to know about it so far: when and where it’s going down, what you can expect from the event, and the highlights of the session catalog.

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ga4-better-event-tracking
Digital Marketing
Cecilia Taibo

GA4 – Better event tracking

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023. We know there’s still time, but if you want to get your business ready for the big change, you might want to start getting informed

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An Assorted Pick