
GA4 – Improved data security
Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023.

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023.

SEO is key when it comes to eCommerce. This is no surprise: there are over 1 billion websites on the internet in 2023, and remaining

So you’re about to launch your new — or renewed — eCommerce site. Congratulations! But, are you missing something? This eCommerce launch checklist will help

Average order value, or AOV, refers to the average amount spent by customers per order. When it comes to global eCommerce, in 2022, the average

There has been a buzz about B2B eCommerce in the latest years and the differences with B2C sites. The first obvious difference is the target

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023.

Successful websites make an accessible and easy-to-use interface a top priority for their users. In order to design a site that best reflects the needs

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023.

Google Analytics is leaving Universal Analytics behind and taking a new path: GA4. Google Analytics as we know it is officially changing in July 2023.