On the Road to SuiteWorld 2023: The Basics
SuiteWorld 2023 has already a time and place, and we’re here to tell you everything you need to know about it. Let’s start with the very basics: what is SuiteWorld? SuiteWorld is Oracle NetSuite’s annual conference. Every year, business professionals, entrepreneurs, and technology enthusiasts meet at this event, where NetSuite and partners showcase the latest […]
The Link #19: Creating Authentic Connections: Human Touch in Email Marketing
In the newest episode of The Link: eCommerce Connections, join Diego Praderi as he interviews Jessica Totillo, founder of eCommerce Badassery, about the wonders of email marketing. Together, they explore the world of email and its immense power for businesses. Jessica shares her journey in the eCommerce industry and dives into key elements such as […]
The Link #18: Engage, Inspire, Convert. The Power of Creative Advertising
In this episode of The Link eCommerce Connections, Diego Praderi interviews Lauren Schwartz, owner and founder of The Loft 325, a creative advertising agency. They delve into the growing significance of creativity in the eCommerce industry and the necessity of cutting through the noise to engage with consumers. Discover the essential elements of an engaging […]
Best Practices for eCommerce Search Engine Marketing
Boosting the online visibility of your NetSuite eCommerce business is essential if you hope to thrive in the industry. The reason why it is so important is because achieving success in the business is predicated on potential customers being able to find you online. Once you’ve been able to effectively market your eCommerce business, you’ll […]
The Link #17: Crushing Sales Goals, Strategies Revealed
You can now listen to the latest episode of our eCommerce podcast, featuring co-director of UK-based eCommerce growth acceleration agency Pink Leopard, Laura Hanlon. As always, we cover many interesting and relevant topics: the power of email marketing, branding, social media, dealing with clients, and the right way to approach each of them in a […]
Scaling Your eCommerce Business With Shopify and NetSuite
When planning out your NetSuite eCommerce business, scalability must be kept in mind at all times. You want to choose platforms that will allow you to grow without limiting your potential. As your online store grows, the infrastructure and systems you have in place will need to handle increased order volumes, expand product catalogs and […]
The Link #16: Redefining Retail, Brent Bellm’s Journey in eCommerce
We are back with a new episode of our NetSuite eCommerce podcast The Link, where industry experts share their thoughts on the past, present, and future of eCommerce. This time, we have two special guest hosts, Diego Isola, founder of Tavano Team, and Rodrigo Alonso, CEO of Tavano Team, due to an equally special guest: […]
Image Gallery Tips to Optimize eCommerce Product Pages
The World Wide Web offers businesses of all kinds to showcase their products and services within a global marketplace. We all use the web to search and purchase products and services, and we take time to consider who we ultimately choose to be our providers, but what drives our purchasing behaviors from a visual perspective? Read […]
Why Regular SEO Audits Are a Must for Your eCommerce Site
Is It Time for an SEO Audit? A successful SEO strategy requires maintenance, much like a car or, for that matter, a relationship. Successful relationships (and cars) are built upon making sure all parts are working together smoothly. That’s why If you want to maintain your web presence and keep your site’s organic rankings intact, […]