Date Alert – Mother’s Day Email Game Plan
Holidays represent a unique opportunity for NetSuite eCommerce vendors to showcase and sell their products. Mother’s Day is right around the corner, and it’s time to decide on a holiday strategy that will drive customer traffic and boost sales. According to Oberlo statistics, 2022 saw Mother’s Day spending hit a total of $31.7 billion—the fourth […]
9 Powerful eCommerce Growth Hacking Techniques to Apply TODAY
The need to have in place an effective, scalable, and durable eCommerce growth strategy has become evident by now. Growth hacking is a term attributed to Sean Ellis, who by 2010 had helped several internet companies realize incredible growth. However, although he could create growth in a startup, the growth would stop when he left […]
How to Increase eCommerce Sales Generating a Sense of Urgency
We already mentioned different ways to increase conversions, like enabling checkout as a guest, for example. Today, we tell you how to increase sales generating a sense of urgency. Creating a sense of urgency is known to be one of the main factors helping increase conversions. An Experian report found that promotional emails conveying a […]
Why Shopify: The 10 Best Features of This Killer eCommerce Platform
Why Shopify, you ask? This easy-to-use website builder is the rage in eCommerce stores worldwide, with over 4.12 million websites currently using Shopify in 2023. Today, we’re going over everything you need to know on why you should choose it to power your eCommerce business. Keep reading! It’s (incredibly) easy to use. Whether you are […]
Top 5 Mobile UX Trends You Need to Implement ASAP
The switch from desktop to mobile is snowballing, with devices becoming faster and easier to use. These mobile UX design trends will help you get on board the hype train. In 2023, more than 60% of all eCommerce happens through smartphones. Mind you. Mobile users do visit pages for shorter times than their desktop counterparts. So […]
How to Set up GA4 for Your NetSuite eCommerce Business
Business Intelligence (BI) is the core of any eCommerce marketing strategy. To ensure success, minimize unnecessary marketing efforts, and maximize return on investment, you need to test different methods, analyze the results, and see what works precisely for your case. For that, data analysis plays a huge role. And Google Analytics is the most common […]
Everything You Need to Know About Influencer Marketing
I doubt there’s a modern figure more polarizing than the influencer. What’s funny though, is that, although they’re everywhere — literally everywhere — little is spoken about the dynamics of influencer marketing and how it works. Read on! What is Influencer Marketing? Influencer marketing is a social media marketing method that does away with market […]
5 Trends Transforming NetSuite eCommerce As We Know It
“Anticipation is the ultimate power; Losers react, leaders anticipate.” This quote by business strategist Tony Robbins resonates with the work we strive for here at Tavano Team. We’re on the constant lookout for inspirations that will help us innovate. This business sector can change a lot, very fast, so it’s important to be alert for […]
Klaviyo’s New Features for 2023
Klaviyo’s latest features report is here and we are super excited: let’s discover some of the newest features that our favorite email and SMS marketing platform has to offer this year. If you’re still on the fence about trying Klaviyo, here are 7 reasons why Klaviyo might be just the perfect platform to grow your […]