10 Surefire Tips to Create a Customer Loyalty Program that Works
We already told you how to boost your sales through email marketing. Today, we tell you another way to increase conversions: customer loyalty programs. Customer loyalty programs are an essential tool for almost any business, as in 2023, almost 65% of a company’s business comes from repeat customers, and a 5% increase in customer retention […]
The Link #13: Uplift eCommerce Sales with Contextual Reality
The Link’s newest episode is now live. In it, we talk to Gaurav Baid, co-founder and CPO of Avataar, a company determined to make interactive 3D and Augmented Reality the norm for eCommerce around the world. Discover the wonders that contextual reality, 3D, and AR can do in eCommerce: how does it affect customer experience, […]
4 Successful Steps for Creating an Effective eCommerce Call-To-Action
Creating an effective eCommerce call-to-action is a whole science in and of itself! Whether your goal is to have visitors join your email list, check out product testimonials, or shine some light on a new release, these four successful tips will allow you to create compelling CTAs your customers won’t resist!
6 Design Tips to Reduce eCommerce Bounce Rate
You’ve been keeping an eye on your analytics and start to see your visitors grow, but notice one disconcerting number grow as well — your bounce rate. Don’t worry, this is quite normal: in 2023, the average bounce rate for eCommerce is 54%! Fortunately, there are things you can do about it. In this post […]
Anatomy of an eCommerce Conversion Optimization Formula
A website conversion is getting your potential client to do what you want them to do. For example, adding an item to the cart, filling out a contact form, or placing an order. We already told you some ways to increase your website’s conversions. In 2023 eCommerce, though, the average conversion rate is 1% to […]
Shopify Takes a Step Towards Sustainable eCommerce for 2023
A few weeks ago, Shopify shared a letter from their Head of Sustainability, Stacy Kauk, talking about the measures they will take this year to reduce their environmental impact and bet for sustainable eCommerce. As we mentioned in our last blog post about the top 2023 eCommerce trends, environmentalism plays a more significant role in […]
Avoid Users Frustration: Best Practices for Website Forms Design
User Design remains a pillar value in eCommerce, and website forms are a big part of it: in fact, 74% of companies use web forms for lead generation, with 49.7% stating their online forms are their highest converting lead generation tool. A website form can be an easy experience for the user or a frustrating […]
How Long Does it Take Google to Index a New Page?
You may have often wondered, from the perspective of a business owner or even an everyday user, how long does it take Google to index a new page? Our NetSuite SEO experts know all about it.
6 Innovative eCommerce Trends for 2023
Things are looking bright for the future of eCommerce, and eCommerce trends continue to evolve toward a new year: 2023. Next year, eCommerce sales are actually expected to account for 20.8% of retail sales worldwide, and it is estimated that 218.8 million US consumers will shop online. However, as the market grows, so does the […]