Nowadays, eCommerce is a very big deal and there are many platforms available to build your eCommerce business from scratch. Each one has its perks and its downsides. Today, we’ll talk about one of the most popular options: Shopify. Is it the right platform for you? Let’s find out together!
Shopify is ideal for B2C businesses. Nearly 649 million people made a purchase from a Shopify store in 2022 alone. So it’s safe to say that we’re not discovering anything new. Here are 7 reasons why Shopify might be the best platform for you to build your eCommerce:
1. Ease of use.
Shopify was designed from the ground up to be simple, and its biggest advantage over other eCommerce platforms is, by far, its ease of use. You don’t need a technical background to set up your store, and its technology is powerful enough to handle the most complex businesses. Simplicity is granted for both small and large-scale operations.
2. Variety of themes.
When it comes to design, Shopify offers a wide variety of themes, both free and paid. The best part is that templates are customizable! So a) you don’t need to start from scratch, and b) you can be creative and personalize your store to your liking. Make sure you select one of the themes offered on the marketplace as those are the ones more reliable, supported, and approved by Shopify themselves.
3. Native features.
Shopify also stands out for its great native functionalities such as automatic abandoned cart recovery at a lower price point, native point-of-sale integration, dropshipping, and so much more.
4. App Selection.
Another one of this platform’s advantages is its massive app selection. You’ll find thousands of apps to help you simplify operations and reduce costs. Sure, other platforms have more out-of-the-box functionalities. We won’t deny that. But with more functionalities comes a higher complexity of setup and use. And this is directly related to our fifth reason why Shopify is best for you…
5. Fast page load times.
Speed is essential for a good online shopping experience. I think we can all agree on that. Shopify uses Google Cloud for its hosting, which means super-fast page load times. Also, Shopify has a built-in plug-in that takes care of your store’s security, hosting, and speed. Your business will run smoothly without any problems. Just be cautious about the number of apps you install and how that can affect the overall performance.
6. Payment Gateways.
What about payment processing? Your clients need variety and reliability. Shopify supports over 70 international payment gateways, and you can also use Shopify Payment to avoid paying transaction fees to a third party. They offer more than a hundred payment options, including almost all widely-used payments, such as Paypal, Apple Pay, Amazon Pay, Stripe, and many more.
7. Omnichannel Experience.
Shopify offers links to other sales channels like Facebook, Twitter, Instagram, Amazon, eBay, and others, helping you expand your business massively.
We just gave you 7 reasons why Shopify might be the right platform for you, but there are so many more, such as a 24/7 support team, great analytics, and reporting features. Simplicity, speed, and reliability are essential for creating an amazing shopping experience, and Shopify offers all of them.
If you’re considering Shopify for your business, book an appointment with us, and we’ll help you decide if it’s the best platform for you. Don’t hesitate to ask about our Shopify NetSuite integration too!
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