38 Ways to Use Promotions in NetSuite eCommerce Websites

Retailers keep pushing platforms to offer more and more sophisticated promotion engines that can help them provide customers with better promotions. It’s time to review what options NetSuite and its eCommerce platform SuiteCommerce provides to online merchants.
38-Ways-to-Use-Promotions-in-SuiteCommerce-Websites

Retailers keep pushing platforms to offer more and more sophisticated promotion engines that can help them provide customers with better promotions. It’s time to review what options NetSuite and its eCommerce platform SuiteCommerce provides to online merchants.

In NetSuite promotions have been evolving year after year. SuitePromotions is an intelligent, omnichannel promotions engine that can be applied both for NetSuite backend transactions as well as SuiteCommerce and SuiteCommerce Advanced websites (Elbrus version and beyond).

So, what type of discounts does SuitePromotions provide?

Item discount

Above all, the most standard discount type is the item discount. Here, merchants can provide a percentage or currency amount discount on items:

1. Each item; no conditions; flat discount. Example: $10 OFF on ALL dresses!
2. Each item; buy conditions; flat discount. Example: Buy a t-shirt and get $5 OFF on dresses!
3. Each item; spend conditions; flat discount. Example: Spend $20 or more and get $5 OFF on dresses!
4. Every 1 item; buy X, get X; flat discount. Example: Buy a dress and get $10 OFF on additional dress!
5. Every 2 items; buy X, get X; flat discount. Example: Buy 2 dresses and get $10 OFF on additional dress!
6. Every 1 item, spend and buy X, get X; flat discount. Example: Spend $20 or more and buy 1 t-shirt to get $5 OFF on additional t-shirt!
7. Every 1 item; buy X, get Y; flat discount. Example: For every T-shirt you buy, get $5 off a dress!
8. Every 2 items; buy X, get Y; flat discount. Example: For every 2 T-shirts you buy, get $5 off a dress!
9. Every 1 item; spend and buy X, get Y; flat discount. Example: Spend $35 or more and buy 1 T-shirt to get $10 off dresses!
10. Each item; no conditions; % discount. Example: 10% off all dresses!
11. Each item; buy conditions; % discount. Example: Buy a T-shirt and get 10% off dresses!
12. Each item; spend conditions; % discount. Example: Spend $20 or more and get 50% off T-shirts!
13. Every 1 item; buy X, get X; % discount. Example: Buy a dress and get 10% off an additional dress!
14. Buy one, get one Free (BOGO). Example: Buy 1 get 1 free on T-shirts! Or 2 T-shirts for the price of 1!
15. Every 2 items; buy X, get X; % discount. Example: Buy two dresses and get 10% off an additional dress!
16. Buy 2, get 1 Free. Example: : Buy 2 get 1 free on T-shirts! Or Buy 3 for the price of 2!
17. Every 1 item, spend and buy X, get X; % discount. Example: Spend $20 or more and buy 1 T-shirt to get 50% off an additional T-shirt!
18. Every 2 item; buy X, get Y, % discount. Example: For every T-shirt you buy, get 10% off a dress!
19. Free item (buy X, get Y Free). Example: Buy a dress and get a free T-shirt!
20. Every 2 items; buy X, get Y Free; % discount. Example: For every 2 T-shirts you buy, get 10% off a dress!
21. Every 1 item; spend and buy X, get Y; % discount. Example: Spend $35 or more and buy 1 T-shirt to get 50% off dresses!

Fixed-priced item promotions

Secondly, you can give items at a reduced fixed price amount:

22. Each item; no conditions; fixed price item. Example: All T-shirts now only $8!
23. Each item; spend conditions; fixed price item. Example: Spend $100 or more and all T-shirts are $5 each!
24. Each item; buy X, get Y; fixed price item. Example: Buy 1 T-shirt and get a dress for $15!

Order promotions

Give flat or percentage discounts at the order level, for example:

25. Order; no conditions; flat discount. Example: $10 off all orders!
26. Order; spend conditions; flat discount. Example: $10 off your order, when you spend $50 or more!
27. Order; buy conditions; flat discount. Example: Buy a T-shirt and get $5 off your order!
28. Order; no conditions; % discount. Example: 10% off everything!
29. Order; spend conditions; % discount. Example: 10% off all orders over $50!
30. Order; buy conditions; % discount. Example: Buy a T-shirt and get 10% off your order!

Shipping promotions

Give free shipping based on different ordering criteria:

31. Item; buy conditions; free shipping. Example: Buy a T-shirt and get free shipping on your order!
32. Item; spend conditions; free shipping. Example: Spend $50 or more on T-shirts or dresses and get free shipping on the order!
33. Order; spend conditions; free shipping. Example: Spend $50 or more and get free shipping on the order!

Gift promotions

Lastly, you can give a gift item when matching ordering criteria, for instance:

34. No conditions; Free gift. Example: Get a free T-shirt with any order!
35. Spend conditions; free gift. Example: Spend $50 or more and get a free T-shirt!
36. Buy X, get Y free. Example: Buy a dress and get a free T-shirt!
37. Every 1 item; Buy X, get Y; free gift. Example: Buy a dress and get a free T-shirt!
38. Every 2 items; Buy X, get Y; free gift. Example: Buy 2 dresses and get a free T-shirt!

If you would like to learn more about how to create promotions using SuitePromotions click here.

More powerful SuitePromotions features

Stackable Promotions – NetSuite allows to apply multiple promotions in the same order. Merchants can define which promotions are stackable and which are exclusive.

Auto-Apply Promotions – NetSuite allows to set auto-apply so all eligible promotions are added to the order with no need to manually enter these at checkout.

Best Offer – When multiple promotions are eligible for a given order, NetSuite determines what’s the best offer for the shopper and applies it.

If you would like to learn more about NetSuite eCommerce promotions and other ways to optimize your SuiteCommerce website, don’t hesitate to contact our experts!

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