Is BigQuery required for GA4?


Google Analytics is leaving Universal Analytics behind and taking a new path: GA4.

Google Analytics as we know it is officially changing in July 2023. We know there’s still time, but if you want to get your business ready for the big change, you might want to start getting informed and strategizing accordingly. 

This is why we conducted a webinar about everything you need to know about Google Analytics 4: What is it? How will it affect your data? What changes will it entail? How can you get ahead and prepare for it? 

During our webinar, we answered some questions from the audience about GA4. Among them: is BigQuery required for GA4? Find out here:

Contact us today for further assistance with GA4 and business intelligence.

Related Posts