What’s going to happen with Universal Analytics Data?


Google Analytics is leaving Universal Analytics behind and taking a new path: GA4.

Google Analytics as we know it is officially changing in July 2023. We know there’s still time, but if you want to get your business ready for the big change, you might want to start getting informed and strategizing accordingly. 

This is why we conducted a webinar about everything you need to know about Google Analytics 4: How will it affect your Universal Analytics data? What changes will it entail? How can you get ahead and prepare for it?

We already shared with you what GA4 is and why Google changed from UA to GA4.

Today, let’s see what will happen with Universal Analytics data when GA4 becomes the standard:

Contact us to prepare your business for the change as smoothly as possible.

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