Web Accessibility in 2022 – What’s New?
Accessibility is a big deal. We don’t hesitate to think that applied to the “real” world. Of course, people with disabilities should be able to circulate the streets comfortably, which is why we have ramps and audible traffic lights for those who need them. But, what about web accessibility? Sometimes it’s a little less obvious in […]
5 Essential Customer Emails You Need to Design Today
In a climate of ever-increasing competition, you must differentiate your website from your competitors by improving customer engagement. NetSuite email marketing campaigns and customer emails are a great differentiator tool to increase engagement and conversions. Here are 5 essential types of emails that can put your online business ahead of your competitors. 1) The Welcome […]
Why SMS Marketing and Why Klaviyo?
There are many ways to advertise your online business, and we know having that many options can be a little too much. We have already talked about email marketing many times in our blog, and as Klaviyo partners, we’ve seen how it has driven major growth for many online businesses. However, we have yet to […]
How to Perform a NetSuite SEO Competitor Analysis for eCommerce
Continuous testing and experimenting are particularly relevant for websites and online businesses due to the rapid development of technology and the continuous evolution of trends. One way to remain current is through regularly performing competitor analyses.
BigCommerce Acquires Bundle B2B
Here’s some news: a few weeks ago, BigCommerce made a new move towards its goal of becoming the most powerful B2B eCommerce platform out there. We can say they’re surely getting close, if not there already. This time, BigCommerce acquired its long-time partner Bundle B2B, after having acquired B2B Ninja recently. Bundle B2B offers “core […]
How to Craft a Quality Value Proposition
In addition to being a vessel for sales, your website is also your greatest marketing and advertising opportunity. With a strong, effective value proposition, you can use your home page to boost your sales conversion rate. Read on to learn how to craft a quality value proposition.
The Link #3: Improving Operational Efficiency in NetSuite
The third episode of our podcast is live! On this occasion, Sam Hornstein, President and Owner of eXtendTech, and Dino Bangiorno, Managing Director of the same company, joined our host to talk about improving operational efficiency in NetSuite. eXtendTech is a team of NetSuite professionals with more than two decades of experience, and they specialize […]
BigCommerce vs Shopify #2: Going Deeper
BigCommerce or Shopify: which way to go? Last week we talked about how difficult it can be to choose a platform for your eCommerce, and whether BigCommerce or Shopify are good options for you. If you didn’t read it yet, go ahead, read it here, and then come back! So, we already detailed some pros […]
Why You Should Be Offering Pick Up In-Store
Merchants don’t have it easy, nowadays! The quest for creative ideas that help shoppers save time and money is neverending. If that wasn’t enough, they also need to be compatible with the lifestyles of their shoppers. The search for the perfect solution can feel like we’re looking for a unicorn, we know. But now and […]