How Connecting NetSuite and Klaviyo Can Level up Your eCommerce
Finding the right ecosystem of platforms that work for your eCommerce is the first step when building your business strategy. Now, once you’ve identified them, integrating them is the next step. It will for sure make your life easier, and your business run smoothly. At Tavano Team, our product team has experience creating integrations that […]
3 Ways to Leverage eCommerce Sold-out Product Pages Into Converted Sales
Imagine going to a brick and mortar department store. You ask if an item is in stock. The associate says, “nope!”, shrugs, and walks away without another word. Most likely, you’re going to leave the store right then and there. Online variations on that very interaction happen constantly in the eCommerce space. When an item is […]
5 Tips for a Successful eCommerce Website Redesign — Without Losing Your Mind
A successful website redesign shouldn’t have to be a pain. It’s a big task, sure, but there are very simple ways to keep your website fresh and to bring it up to date. And you know what? It’s never a bad time to revamp your website. If you’re looking to turn your NetSuite eCommerce website […]
The Faces of Growth: Business Intelligence by Cecilia Taibo and Iñaki Baglivo
Reliable customer data is one of the most valuable assets of any eCommerce growth strategy. Tracking and analyzing your eCommerce movements and the way your customers interact with your website gives you incredibly rich information and, therefore, the power to grow constantly. That’s what we call Business Intelligence. It has been studied that companies with CEOs […]
8 Practices to Help Your Local SEO
Local Search Engine Optimization (SEO)’s primary goal is to help users get the most relevant results for their location-based search queries. It has been studied that in 2022, 98% of consumers used the Internet to find information about local businesses, up from 90% in 2019. If a website is optimized for local SEO, and a […]
Why Growth Marketing: #7 Continuous optimization and A/B testing
Are you still using only digital marketing strategies? Get ready to adopt a Growth Marketing mindset that will take you to a whole new level. If you’re an eCommerce owner in this day and age and you’re focusing solely on digital marketing, you’re definitely not achieving your full potential. At Tavano Team, we adopted a […]
Recession-Proof eCommerce: How to Survive Through a Rough Patch
As we all know, inflation is at historic highs in the United States — the biggest yearly increase since 1981— and it’s obviously affecting consumer spending power. In fact, according to Statista, eCommerce revenue is expected to shrink for the first time ever in 2022. Money is tight in many US households: New data from the […]
The Link #10: Making or Breaking Your eCommerce With Shipping
On this episode of The Link, Ron Lee, Chief Product and Technology Officer at 3Gtms and Co-Founder of Pacejet joins us to talk about understanding the critical role of shipping in eCommerce. Although its importance tends to be underestimated, shipping can easily make or break an eCommerce business. Why is that? How can business owners […]
Top 9 Google Ranking Factors for Your eCommerce Business
Finding the top Google ranking factors can be tricky because Google’s Search Optimization changes all the time. Every. Single Day. Google is always striving to provide the most relevant and reliable information out there, and thus the ranking algorithm is constantly changing. And we know it can be stressful to keep up with it. Ranking […]