Storytelling for eCommerce: Learn How to Engage Shoppers!
We already gave you some tips on how to boost engagement through tools like email marketing. Today, we discuss a different, and very powerful one: storytelling. People love stories. We like to hear them, we want to tell them, and we like to share them. So stories can make a difference when you’re trying to […]
The Link #11: Improve Conversion Rates in eCommerce Using AI
On the latest episode of The Link, we were joined by Chanell Chebuske, Customer Success Manager at Fast Simon, a software company that uses Artificial Intelligence (AI) to personalize the eCommerce experience for customers and increase conversions. We talked about the impact AI can have within online shopping and how it can be implemented in […]
Boost Mobile Page Speed in Four Easy Steps
Wondering how to boost mobile page speed fast without hiring a NetSuite developer? Look no further. Here are 4 easy hacks you can do to improve those scores!
The Faces of Growth – Social Media by Sofía May
“Every eCommerce business should have a solid social media presence because that’s where the people are,” says Sofía May, Social Media Specialist at Tavano Team. Of course, this comes as no surprise: almost 60% of the world’s population uses social media nowadays, with an average daily time of nearly 2 and a half hours. Sofía […]
How Connecting NetSuite and Klaviyo Can Level up Your eCommerce
Finding the right ecosystem of platforms that work for your eCommerce is the first step when building your business strategy. Now, once you’ve identified them, integrating them is the next step. It will for sure make your life easier, and your business run smoothly. At Tavano Team, our product team has experience creating integrations that […]
3 Ways to Leverage eCommerce Sold-out Product Pages Into Converted Sales
Imagine going to a brick and mortar department store. You ask if an item is in stock. The associate says, “nope!”, shrugs, and walks away without another word. Most likely, you’re going to leave the store right then and there. Online variations on that very interaction happen constantly in the eCommerce space. When an item is […]
5 Tips for a Successful eCommerce Website Redesign — Without Losing Your Mind
A successful website redesign shouldn’t have to be a pain. It’s a big task, sure, but there are very simple ways to keep your website fresh and to bring it up to date. And you know what? It’s never a bad time to revamp your website. If you’re looking to turn your NetSuite eCommerce website […]
The Faces of Growth: Business Intelligence by Cecilia Taibo and Iñaki Baglivo
Reliable customer data is one of the most valuable assets of any eCommerce growth strategy. Tracking and analyzing your eCommerce movements and the way your customers interact with your website gives you incredibly rich information and, therefore, the power to grow constantly. That’s what we call Business Intelligence. It has been studied that companies with CEOs […]
8 Practices to Help Your Local SEO
Local Search Engine Optimization (SEO)’s primary goal is to help users get the most relevant results for their location-based search queries. It has been studied that in 2022, 98% of consumers used the Internet to find information about local businesses, up from 90% in 2019. If a website is optimized for local SEO, and a […]